Drive engagement through social media marketing
SOCIAL MEDIA PHOTOGRAPHY
With social media photography, it’s important to be consistent. Your customers are seeing more of you than ever before and it’s up to marketing managers to make sure that what’s shown is representative of the brand values.
However, many marketing managers struggle to obtain the photos they need in order to communicate consistently with their audience. Either they have to stretch to use photos which aren’t relevant or otherwise they spend so much time organizing and coordinating a social media photoshoot that there’s only time for one a year or season.
Our social media shoots are designed to give you plenty of photos you can post over a long period of time. They are taken in different locations, with different angles and styles to give the illusion of more time passing. Yet all of them retain the consistency of the same photographer which show your audience that you are consistent and trustworthy.
If you need help with social media marketing, we’ve put together some posts to help you get started.
Need Consistent Social?
Get us on retainer, all the photos you love, every month!
Stand out from the noise with beautiful high quality images which stop your customers mid-scroll and pique their interest.
Cultivate a community of online sharing with easy to like images which boost text post content and increase engagement.
Send potential customers to your landing pages who have already seen your product in and are intruiged.
The Benefits of Sharing Images
Statistics below describe the impact of images versus plain text
1.5X Twitter shares
Articles receive double the amount of shares
2.3X more engagement on Facebook
Our photoshoots are designed to give you a selection of different shots that you can release in phases. The idea being that it looks as if the photos are changing over time to match the season. You can publish the photos so as to maximise their impact and keep your product looking fresh and eye-catching.
These different shots are all take during the same photoshoot, which means they are taken by the same photographer. This is important because it means that the shots you are using in your advertising campaign have a coherent look and feel.
When your potential customers see your advertisement in their social media feed it will catch their attention, not only because it is a new pictures, but because at the same time it has a pleasing familiarity to it that they associate with your brand’s identity.
We help brands keep up with heavy social media posting schedules by creating numerous high-quality images ahead of time. Get less stressed.
Go Viral With Social Media Marketing
When your business is selling a physical product through the internet you only have a limited scope to sell your item.
The pictures have got to be right because they are often all your customer has to make their decision.
Everything had got to be right, because if it’s not you might as well have not bothered at all. Our social media photography can help you go viral.
Connect With Your Audience
For those of you who are in the business of selling fashion you know that your product needs to look fresh and current, so having the same pictures displayed for months on end is likely to lead to a drop in sales.
But you don’t want to be paying for a whole new photoshoot every month, the costs are soon going to pile up.
Build Your Brand
If you sell your products through social media marketing then you may wish to consider looking into social media photography.
These are an ideal tool to showcase your product in a way that will really make it stand out. Social media is always about the moment, as such it is an environment where things can become stale quickly.
You don’t need to waste your time arranging multiple photoshoots that may still leave you in the position of having to use photos that are not relevant or don’t have the feel you are aiming for.
Instead, you can plan for one social media photoshoot that will provide you with the high-quality content you need to last you through the campaign and into the long term. This is a choice that is going to be both more time, and more cost efficient for your social media campaign.
With so much of social media being driven by visuals, having the correct, dynamic portfolio of pictures to sell your work will increase the number of shares and clicks you are likely to get, which will be how your brand will get exposure and sales.
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