As a solely online store Bande Studios needed a wide variety of content to post in their online marketing efforts across Facebook, Instagram and a personal website. They didn’t have any pictures which showed off their clothes and they needed lifestyle photos for their homepage as well as product photos for the eCommerce section of their online store.
Our solution was to tightly plan each of the different types of photos they needed and to get versatility for them. We used two different models which gave a dimension of interest to consistent brand followers and shot images in both a studio and outside at the beach. We also suggested they use flat lay images to show off their products and the lifestyle of their buyer persona. We completed all of this in one of our typical day shoots which gave them content they could post for an entire season.
We did a series of on location photos for the new collection at the beach to portray positive lifestyle…
We also shot the full collection in the studio to post in the online store. Images included front back and side.
There was also an opportunity to capture photos for social media content.