Social Media Photography
With social media photography, it’s important to be consistent. More of your customers are seeing more of you than ever before and it’s up to marketing managers to make sure that what’s shows is representative of the brand.
However many marketing managers struggle to get the photos they need in order to communicate with their audience. Either they have to stretch to use photos which aren’t relevant or they spend so much time organizing and coordinating a social media photoshoot that there’s only time for one a year or season.
Our social shoots are designed to give you plenty of photos you can post over a long period of time. They are taken in different locations, with different angles and styles to give the illusion of more time passing. Yet all of them retain the consistency of the same photographer and lens which show your audience that you are consistent.
If you need help with social media marketing, we’ve put together some posts to help you get started.
Need Consistent Social?
Get us on retainer, all the photos you love, every month!
Our photoshoots are designed to give you a selection of different shots that you can release in phases. The idea being that it looks as if the photos are changing over time to match the season. You can publish the photos so as to maximise their impact and keep your product looking fresh and eye-catching.
These different shots are all take during the same photoshoot, which means they are taken by the same photographer. This is important because it means that the shots you are using in your advertising campaign have a coherent look and feel.
When your potential customers see your advertisement in their social media feed it will catch their attention, not only because it is a new pictures, but because at the same time it has a pleasing familiarity to it that they associate with your brand’s identity.
When your business is selling a physical product through the internet you only have a limited scope to sell your item. The pictures have got to be right because they are often all your customer has to make their decision. Everything had got to be right, because if it’s not you might as well have not bothered at all. Our social media photography can help you go viral.
Connect With Your Audience
For those of you who are in the business of selling fashion you know that your product needs to look fresh and current, so having the same pictures displayed for months on end is likely to lead to a drop in sales. However the same product showcased in a different locale, or from a different angle can give it new life and as such a boost in sales. But you don’t want to be paying for a whole new photoshoot every month, the costs are soon going to pile up. Instead you can start with specially designed social media photography.
Build Your Brand
If you sell your products through social media advertising then you may wish to consider looking into social media photography. These are an ideal tool to showcase your product in a way that will really make it stand out. Social media is always about the moment, as such it is an environment where things can become stale quickly.
You don’t need to waste your time arranging multiple photoshoots that may still leave you in the position of having to use photos that are not relevant or don’t have the feel you are aiming for. Instead you can plan for one social media photoshoot that will provide you with the high quality materials you need to last you through the long term. This is a choice that is going to be both more time, and more cost efficient for your social media campaign. With so much of social media being driven by visuals, having the correct, dynamic portfolio of pictures to sell your work will I crease the number of shares and clicks you are likely to get, which will be how your brand will get exposure and sales.
Want Your Own Social Photoshoot?
Get in touch with us today to find out how we can help you!