The Challenge

As one of Australia’s oldest fashion brands Ripe Maternity needed to modernize it’s appearance and ensure it was visible online. Being in the fashion industry, they need to redo their website banners each season and also keep current on Instagram and Facebook as well as using their images in their online store. Being stocked in stores like Myer, they also needed images that could double as signage for their in store locations which would be consistent with their online presence.

The Solution

We designed a shoot which involved two components. We used a studio to get high quality campaign style images which they could use on their web banners and website as well as putting copy over for promotions. We then designed a shoot which would show off the versatility of the clothes and showed different street wear looks against walls that had different textures and thus gave the appearance of more time passing. They’ve integrated our photos into their various feeds and used them to run promotions, sales and campaigns which have sold more products than ever before.

Instore, Website and Social Media Photo Shoot

We took photos for the seasonal rebrand of their website which they were able to turn into banners, sliders, backgrounds and more.

They reused our images in their campaign for their 20 year anniversary of the brand.

Ripe Maternity, Spring Campaign 2016

They reused our images in their campaign for their 20 year anniversary of the brand.

Ripe Maternity, Spring Campaign 2016

Free Image Pack

Get our 13 free photos for you to use online, emailed to you in high resolution so you can save them for later.

Thank you for joining our list.

Pin It on Pinterest